---
title: Campaign Wise Max Call Attempts
slug: contact-center/campaign-wise-max-call-attempts
docTags: 
createdAt: 2025-09-28T14:48:56.519Z
---

# Overview

This feature controls the maximum number of times the system will attempt to call a specific phone number within a lead list. It is crucial for preventing customer harassment and for maintaining the efficiency of a campaign by not wasting resources on unreachable numbers.

# How It Works

A supervisor sets a numerical limit for call attempts in the campaign configuration. Once the dialer has attempted to call a number and has failed to connect for the specified number of times, it will automatically disposition that number as "MAX ATTEMPT REACHED" and will not attempt to call it again.

## Prerequisites

- An Outbound Voice Campaign must be created.

## Configuration Steps

- **Set Maximum Call Attempts:**
  - **Location:** Supervisor > Manage > \[Campaign Name] > Lead Management
  - **Action:** In the Lead Management section, enter a numerical value into the **Maximum Call Attempts** field. This will define the limit for the entire campaign.

# Use Cases

- **Regulatory Compliance:** In regions with strict regulations about call attempts, this feature is used to ensure compliance by limiting retries.
- **Campaign Efficiency:** A campaign manager sets the limit to 3 or 5 attempts to avoid wasting dialer time on numbers that are consistently unreachable.

# Benefits

- **Ensure Regulatory Compliance:** Helps organizations adhere to telemarketing regulations by providing a hard limit on call attempts.
- **Improve Campaign Performance:** Prevents the dialer from wasting resources on unproductive numbers, allowing it to focus on fresh leads.
- **Protect Brand Reputation:** Avoids harassing potential customers with excessive calls, which can damage the company's brand.

# Limitations

- The limit is applied at the campaign level and does not differentiate between different types of call failure (e.g., Busy vs. No Answer) unless specific dispositions are configured separately.